Kellogg’s Share Your Breakfast program’s goal is to help feed hungry kids in America – one million breakfasts by the beginning of the 2011 – 2012 school year. Kellogg’s will donate up to $200,000 – the equivalent of one million school breakfasts. And with one simple act, you can help too. Each “share’ equals one breakfast for a needy child.
How To Share Your Breakfast
- Share A Photo – Take a photo of your breakfast and upload it on the Kellogg’s Share Your Breakfast website
- Share A Description – Write a sentence about what you had for breakfast and add to the same website
- Text – Text the word SHARE with a photo or a description of your breakfast to 21534
- It doesn’t matter what type of breakfast. Just grab a camera and take a photo. As you can see I didn’t even cook my breakfast!
- You can share your breakfast until July 31, 2011
The Statistics About Hungry Kids
Kellogg’s is working with Action For Healthy Kids, a nonprofit agency who is working towards ending childhood obesity and undernourishment by helping schools provide healthier meals and teaching our kids to learn to eat right, be active every day and be ready to learn.
According to national statistics, 17 million children are living in food insecure households. Shockingly, that means 23 percent of children in this country are impacted by hunger! And of those kids, a staggering number simply are not getting the food and proper nutrition they need to grow and do well in school.
Do you see this where you live? Do you know that hungry children live at home? Hungry children are not only homeless children.
….nearly one in four kids in this country live in households where there’s no guarantee breakfast will be on the table from day-to-day.
Look around you. Can you tell which children are hungry? Imagine a child going to bed hungry and going to school hungry.
Other Ways To Help
- Share this information with friends and family
- Share online and use the hashtag ##ShareUrBreakfast on Twitter
- Attend the Kellogg Virtual Breakfast on The MotherHood – March 1st at 11:30 PM EST
- Become a member of Action For Healthy Kids
- Donate to Action For Healthy Kids
- Speak out on behalf on a hungry child. Talk to a teacher, school nurse, community agency, etc.
I’ve seen hungry children first hand in a Title One school that my daughter attended. It is heartbreaking to know that they have to live this way, but when people step in to help it can change. We can be the ones to help Kellogg reach their goal of 1 million breakfasts donated by sharing our breakfasts.
I’m being compensated by Kellogg and The MotherHood for my time to share this information and take part in the Virtual Breakfast. All opinions are my own.